Animation Art in the Commercial Film

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Article Details
Author Name: Levitan, Eli L.
Date: {{{date}}}
Journal: [[{{{journal}}}]]
Volume: {{{volume}}}
Topic: Animation
Pages: {{{pages}}}

The author analyzes the animation of a television commercial, because she believes that the techniques used in the production of animated commercials are much varied than those used in theatrical animation. The book describes each process necessary for the production of animated film. Most illustrations that are included in this book come from a General Electric commercial advertising its transitor radios.